Online media landscape in Spain: a quantitative approach

Abstract

As in other European countries, the online media have completed their first ten years in Spain. In this ftrst decade, the Spanish online publications have experienced a process of birth, development and consolidation of professional standards. Based on a quantitative methodology applied to a census of 1,274 online media, which was achieved by the research team in January 2005, this paper provides valuable data regarcling the degree of development reached by the Spanish online media. This research, carried out by professors from four universities (Navarre, Basque Country, Santiago de Compostela and Malaga), analyses such variables as the geographical distribution of online publications, media types and their contents, the correspondence with offline print and broadcast media, the linguistic diversity and the development of business models, among others.