Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.creator | Sádaba-Chalezquer, C. (Charo) | - |
| dc.date.accessioned | 2014-01-14T08:59:53Z | - |
| dc.date.available | 2014-01-14T08:59:53Z | - |
| dc.date.issued | 1998 | - |
| dc.identifier.citation | SADABA CHALEZQUER, Charo. ""Net Gain. Expanding markets through virtual communities"" Comunicación y sociedad, 1998, vol. XI, num.1, pp. 177-180 | es_ES |
| dc.identifier.issn | 0214-0039 | - |
| dc.identifier.uri | https://hdl.handle.net/10171/34820 | - |
| dc.description.abstract | Reseña del libro de John HAGEL III Y Arthur G. ARMSTRONG "Net Gain. Expanding markets through virtual communities" Harvard Business School Press, 1997, 239 pp. | es_ES |
| dc.language.iso | spa | es_ES |
| dc.publisher | Servicio de Publicaciones. Universidad de Navarra | es_ES |
| dc.rights | info:eu-repo/semantics/openAccess | es_ES |
| dc.subject | Materias Investigacion::Comunicación | es_ES |
| dc.subject | Empresa informativa | es_ES |
| dc.subject | Periodismo electrónico | es_ES |
| dc.title | Net Gain. Expanding markets through virtual communities (Reseña) | es_ES |
| dc.type | info:eu-repo/semantics/article | es_ES |
| dc.identifier.doi | 10.15581/003.11.36426 | es_ES |
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