Full metadata record
DC Field | Value | Language |
---|---|---|
dc.creator | Vara-Miguel, A. (Alfonso) | - |
dc.creator | Sanjurjo-San Martín, E. (Elena) | - |
dc.creator | Díaz-Espina, C. (Carolina) | - |
dc.date.accessioned | 2014-08-11T07:13:36Z | - |
dc.date.available | 2014-08-11T07:13:36Z | - |
dc.date.issued | 2014 | - |
dc.identifier.citation | VARA-MIGUEL, A., SANJURIO, E. & DÍAZ-ESPINA, C. “Paid news vs free news: evolution of the WSJ.com business model from a content perspective (2010- 2012)”, Communication & Society / Comunicación y Sociedad, Vol. 27, n. 2, 2014, pp. 147-167. | es_ES |
dc.identifier.issn | 2174-0895 | - |
dc.identifier.uri | https://hdl.handle.net/10171/36276 | - |
dc.description.abstract | The present article analyses the development of the paid content published on the homepage of The Wall Street Journal’s digital version (from 2010 to 2012) as well as the influence that the variables of type of subject matter, the section in which the content appear and the territorial scope have on the probability of certain contents being paid for. The authors of this article established that the WSJ.com strategy has been evolving from an open paywall model to a much more restrictive one. They also came to the conclusion that payment is closely linked to dissimilar and more specialized content with higher added value that is not easily imitated by the competition. | es_ES |
dc.description.abstract | El presente artículo analiza la evolución de los contenidos de pago publicados en la portada de la edición digital de The Wall Street Journal (2010 a 2012) y la influencia que tres variables –tipo de asunto, sección en la que se incluye el contenido, y ámbito geográfico– tienen en la probabilidad de que un contenido fuera de pago. Los autores demuestran que la estrategia del WSJ.com ha ido evolucionando desde un modelo paywall abierto a otro mucho más restrictivo. Asimismo demuestran que el cobro está estrechamente relacionado con contenido diferenciados y especializados, de alto valor añadido y difícilmente imitables por la competencia. | es_ES |
dc.language.iso | eng | es_ES |
dc.publisher | Servicio de Publicaciones de la Universidad de Navarra | es_ES |
dc.rights | info:eu-repo/semantics/openAccess | es_ES |
dc.subject | Paywalls | es_ES |
dc.subject | Media business models | es_ES |
dc.subject | The Wall Street Journal | es_ES |
dc.subject | Paid content | es_ES |
dc.subject | Newspapers | es_ES |
dc.subject | Modelos de negocio | es_ES |
dc.subject | Periódicos | es_ES |
dc.title | Paid news vs free news: evolution of the WSJ.com business model from a content perspective (2010-2012) | es_ES |
dc.title.alternative | Pago de noticias vs noticias libres: la evolución del modelo de negocio WSJ.com desde una perspectiva de contenido (2010-2012) | es_ES |
dc.type | info:eu-repo/semantics/article | es_ES |
dc.relation.publisherversion | https://revistas.unav.edu/index.php/communication-and-society | es_ES |
dc.identifier.doi | 10.15581/003.27.35999 | es_ES |
Files in This Item:
Statistics and impact
Items in Dadun are protected by copyright, with all rights reserved, unless otherwise indicated.