Registro completo de metadatos
Campo DC | Valor | Lengua/Idioma |
---|---|---|
dc.contributor.advisor | Arrese, Á. (Ángel) | - |
dc.creator | Tena, M.E. (María Eugenia) | - |
dc.date.accessioned | 2015-12-07T13:08:29Z | - |
dc.date.available | 2015-12-07T13:08:29Z | - |
dc.date.issued | 2015-12-07 | - |
dc.date.submitted | 2014-05 | - |
dc.identifier.uri | https://hdl.handle.net/10171/39477 | - |
dc.description.abstract | “Storytelling” is a trendy term endlessly used by a significant amount of professionals in a large variety of fields nowadays, from anything that goes from marketing to cinema, through business and personal branding. Communicators are thriving to find and deliver the story behind brands and organizations in order to set a differentiation in an extremely cluttered business environment. | es_ES |
dc.language.iso | eng | es_ES |
dc.rights | info:eu-repo/semantics/openAccess | es_ES |
dc.subject | Materias Investigacion::Comunicación | es_ES |
dc.title | Brand Storytelling – Origins & Changes | es_ES |
dc.type | info:eu-repo/semantics/bachelorThesis | es_ES |
Ficheros en este ítem:
Estadísticas e impacto
Los ítems de Dadun están protegidos por copyright, con todos los derechos reservados, a menos que se indique lo contrario.