Campaigning on Twitter: Towards the “Personal Style” Campaign to Activate the Political Engagement During the 2011 Spanish General Elections
Other Titles:
La campaña en Twitter. El “estilo personal” como estrategia para activar la participación política durante las elecciones generales españolas de 2011
Keywords:
Social Media
Elections
Personal style
Campaigns
Twitter
Political engagement
Elecciones
Estilo personal
Campañas
Compromiso político
Publisher:
Servicio de Publicaciones de la Universidad de Navarra
Citation:
ZAMORA MEDINA, R. & ZURUTUZA MUÑOZ, C., “Campaigning on Twitter: Towards the ‘Personal Style’ Campaign to Activate the Political Engagement During the 2011 Spanish General Elections”, Communication & Society / Comunicación y Sociedad, Vol. 27, n. 1, 2014, pp. 83-106.
Statistics and impact
0 citas en
0 citas en
Items in Dadun are protected by copyright, with all rights reserved, unless otherwise indicated.