Registro completo de metadatos
Campo DC Valor Lengua/Idioma
dc.creatorRodríguez-Salcedo, N. (Natalia)-
dc.creatorWatson, T. (Tom)-
dc.date.accessioned2024-02-09T08:15:06Z-
dc.date.available2024-02-09T08:15:06Z-
dc.date.issued2021-
dc.identifier.citationRodríguez-Salcedo, N. (Natalia); Watson, T. (Tom). "Public relations origins and evolution: A global perspective". En Edited by: Chiara Valentini. Public Relations (pp. 23-43). Berlín: De Gruyter, 2021es
dc.identifier.isbn9783110554250-
dc.identifier.urihttps://hdl.handle.net/10171/68944-
dc.description.abstractAbstract: Public relations has ancient roots in promotional activities but is largely a communication phenomenon of the 20th century. Governments played a fundamental role in establishing communication activities in many regions and continents. These led to the formation of profession-like practices of public relations. From this base, trade associations were formed and education programmes introduced in many coun-tries. Later, the agency sector developed and became internationalised. Although the main international influences on public relations have been from Germany, the United Kingdom and the United States, distinctive national forms of public relations based on cultural, political and social influences have been evolving in the second half of the 20th century and into the 21st. In general, public relations practice has thrived in its application and employment in countries with open economies and democratic institutions where free speech is less controlled.es_ES
dc.language.isoenges_ES
dc.publisherDe Gruyteres_ES
dc.rightsinfo:eu-repo/semantics/openAccesses_ES
dc.subjectAntecedentses_ES
dc.subjectCorporate communicationes_ES
dc.subjectCulturees_ES
dc.subjectDemocratizationes_ES
dc.subjectEducationes_ES
dc.subjectGovernmentes_ES
dc.subjectInternationales_ES
dc.subjectProfessionalizationes_ES
dc.subjectProto-public relationses_ES
dc.subjectReligiones_ES
dc.titlePublic relations origins and evolution: A global perspectivees_ES
dc.typeinfo:eu-repo/semantics/bookPartes_ES
dc.publisher.placeBerlínes_ES
dc.identifier.doi10.1515/9783110554250-002-
dadun.citation.authorEdited by: Chiara Valentinies_ES
dadun.citation.endingPage43es_ES
dadun.citation.publicationNamePublic Relationses_ES
dadun.citation.startingPage23es_ES

Ficheros en este ítem:
Vista previa
Fichero
10.1515_9783110554250-002.pdf
Descripción
Tamaño
113.62 kB
Formato
Adobe PDF


Estadísticas e impacto
0 citas en
0 citas en

Los ítems de Dadun están protegidos por copyright, con todos los derechos reservados, a menos que se indique lo contrario.