Advertising fragmentation: the beginning of a new paradigm?

Authors:

Keywords:

Materias Investigacion::Comunicación

Issue Date:

2009

Publisher:

Routledge

ISBN:

0-415-42311-2
0-415-42312-0

Citation:

London

Abstract

Estudio sobre la fragmentación de audiencias y medios publicitarios a nivel internacional.

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The Advertising Handbook.pdf

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6.71 MB

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Adobe PDF

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