Disguising commercial intentions: sponsorship disclosure practices of Mexican Instamoms
Keywords:
Materias Investigacion::Comunicación
Advertising
Influencer marketing
Instagram
Instamoms
Persuasion knowledge
Sponsorship disclosure
Note:
This is an open access article distributed under the terms of the Creative Commons Attribution 4.0 license (http://creativecommons.org/licenses/by/4.0)
Citation:
Zozaya-Durazo, L. (Luisa); Sádaba-Chalezquer, C. (Charo). "Disguising commercial intentions: sponsorship disclosure practices of Mexican Instamoms". Media and Communication. 10 (1), 2022, 124 - 135
Statistics and impact
0 citas en
0 citas en
Items in Dadun are protected by copyright, with all rights reserved, unless otherwise indicated.